published by

8/f, trust tower,
68 johnston road
wan chai, hong kong

tel : 2976 0876
fax: 2976 0973
email: hkeditorial@bcmagazine.net
advertising: hkmarketing@bcmagazine.net

PUBLISHER / EDITOR-IN-CHIEF
simon durrant

MARKETING MANAGER
maggie kuok

SALES EXECUTIVE
gong li

STAFF WRITER
rachel mok

EDITORIAL ASSISTANT
steff

GRAPHIC DESIGNER
galvin chi

CONTRIBUTORS
russell shipman, spike

INTERNS
andrea yu

PRINTERS
paramount printing co ltd

WEBSITE CO-ORDINATORS
simon durrant

We’ve all picked up a magazine or guide at some stage and come face to face with one of these: the collection of press releases stapled together the bland and banal publication designed to offend no-one the magazine so slanted towards its advertisers that it might as well be called “Lies They Paid Us To Tell”

Carpe Diem was born out of frustration with exactly that kind of publishing. Its flagship magazines, bc Magazine in Hong Kong and Singapore, have established themselves as an essential read in their respective countries with sharp and insightful writing, great design and comprehensive coverage of the local scene.

In a sea of mediocrity the Carpe Diem team remain clear on their mission. Put together the sort of intelligent magazine they themselves would like to pick up and read. Just like our mothers told us, “if you’ve got nothing interesting to say, don’t say anything at all” and, although they don’t consider their opinions to be the Holy Grail, the team are at least proud to have opinions.

They are also fiercely independent and, although that occasionally costs a few friends, readership per issue has grown to 120,000 in Hong Kong and over 20,000 unique web visitors every month.

After all, if readers wanted regurgitated press releases telling them how wonderful everything from boy bands to b-grade films were, they could get that anywhere.

As if putting together devastatingly good magazines wasn’t enough, Carpe Diem also publishes an annual Food Guide in Hong Kong, is working on a Food Guide in Singapore and provides copywriting, design and other print services.

They also have a website … obviously.