USMEF Great American BBQ 2025

A feast for the taste buds! The Great American BBQ, hosted and sponsored by the Texas Beef Council, USMEF and the USDA, took place at the KCC on 4 November 2025.

A cornucopia of US beef-themed dishes complemented by US wines, US spirits and US cheese ensured members of the food industry a tasty and fun night off as restaurateurs, food producers, and food distributors relaxed together… Simply the Best!

IMG_9188

IMG_9220

IMG_9233

IMG_9254

IMG_9227

IMG_9251

IMG_9236

IMG_9194

Click on any photo for the full gallery of images

IMG_9211

Cheese Wonder Pop-up Store @ Hysan Place

Popular Japanese dessert brand Cheese Wonder opened a pop-up store in Hysan Place today. The store is offering its signature frozen “No-bake Cheese Cake” and “Double Cheese Cream Sandwich Cookie” from now until 14 July.

The “No-bake Cheese Cake” features an almond biscuit base topped with a double layer of no-bake cheese mouse and cheese soufflé, which is then frozen. Interestingly, it’s almost like three desserts in one – eaten frozen, it’s a bit like cheese ice-cream; semi-thawed, the ice-cream consistency is still there but the moose has more structure; completely thawed, the flavours and textures are more obvious.

“Double Cheese Cream Sandwich Cookie” (box of 6, $182) is a double layer of creamy Hokkaido mascarpone and cheddar cheese wrapped in an almond biscuit base. These are not as nice as No-bake Cheese Cake, there’s too much almond biscuit base and it overpowers the cheese fillings. 

The No-bake Cheese Cake (box of 6, $246) is imported fresh from Japan, and there are limited quantities each day. YaiChi founder Elmas Low suggests arriving before 2-3 pm to be certain… Alternatively, you can order online here and have them delivered directly to your home.

Cheese Wonder Pop-up Store @ Hysan Place
1/F Atrium, Hysan Place,
500 Hennessy Road, Causeway Bay
Opening Hours: 11am-8pm

USMEF Great American BBQ 2024

An idyllic autumn Hong Kong evening played host to this year’s USMEF Great American BBQ at the Kowloon Cricket Club on 29 November 2024.

Hosted and sponsored by the Texas Beef Council, USMEF and USDA, the BBQ promotes and showcases US beef and Hong Kong’s talented chefs. There’s beef cooked straight, smoked, dry-aged, Tawan hotpot style, burgers, and sausages to name a few of the different ways… A feast for the taste buds!

Click on any photo for the full gallery of images

FUJI0796

FUJI0799

IMG_8866

IMG_8873

FUJI0798

IMG_8892

FUJI0826